Many people have big dreams of hip hop stardom. But even if you make it to the top you get no guarantee that your money problems are over. So some of the sharpest minds in hip hop are diversifying to keep the cash flowing in.
Fetty Wap blazed across the top of the Billboard charts for months with one hit after another. That brought big rewards to Fetty and his manager, Danny Su. It also taught Su a valuable lesson. Still working in the music industry, Su found new opportunities in real estate, acquiring a variety of properties across the country. Now he is on the cutting edge of hip hop entrepreneurs who are building long term wealth and revitalizing urban communities.
Yandy Smith-Harris is a media mogul and star of “Love and Hip Hop New York.” She’s also an entrepreneur and owner of Yelle Skincare. She says there’s never been a better time for women in business, especially women of color.
Debra Harris created her own lane 17 years ago when she founded Hush Hip Hop Tours using her own savings and a lifelong passion for the culture. Now they’re a top-rated Trip Advisor attraction.
One quality all these entrepreneurs have in common is perseverance—coming back even stronger after a setback.
LISA EVERS, Host and Executive Producer, Street Soldiers